Miami, USA – Hilton Miami Aventura – April 26–27, 2025 – Florida Men’s Fashion Week returned to Miami on April 26–27, 2025, for its highly anticipated second season, hosted at the elegant and architecturally striking Hilton Miami Aventura. With its unique location and convenient parking, the venue set the stage for a weekend filled with bold fashion, cutting-edge technology, and meaningful collaborations. The event showcased 25 runway designers, six pop-up brands, and a contemporary art exhibition — drawing fashion insiders, media, and influencers from across the country.
One of the most impactful presences at the event was that of Power of Zero, the general sponsor and an international nonprofit founded in 2020. Dedicated to protecting children’s well-being in the digital world, Power of Zero has built a global network that includes parents, educators, UN agencies, researchers, and philanthropists. During FMFW, the organization staged a powerful performance piece that underscored the importance of fostering a world free from violence, bullying, and digital hate. Their appearance was not just symbolic—it served as a reminder that fashion can be a platform for urgent social issues.
Global Beauty Academy GWT served as the official beauty sponsor, handling the makeup and hairstyling for all participating models. Their skilled team worked backstage to ensure that each look on the runway was polished, runway-ready, and aligned with the designers’ visions.
Among the standout contributors was Lillet Blooms & Events, responsible for the event’s main decor. Their floral artistry transformed the venue with lush, large-scale arrangements that blended seamlessly with the aesthetic of the shows. Another major highlight came from Superlook.ai, which captivated audiences with a high-tech digital performance that featured virtual try-ons—bringing artificial intelligence and fashion together in real-time.
Nutree Professional made its mark by treating guests to premium hair care experiences, including botox and masks, and gifting exclusive product packages. Meanwhile, Lifeway Foods championed the theme of wellness with nourishing snacks and a message centered on healthy living.
Edgar Entertainment curated fashion-forward content and provided dynamic hosts, infusing energy and charisma into every presentation. Guests also got a flavorful preview of Miami’s culinary future thanks to Dough&Soul, an upcoming restaurant that generously served the entire audience. Complementing them was Artpicnic Catering, a longtime FMFW partner known for its luxury culinary offerings, bringing refinement and gourmet flair to every bite.
For VIP guests, Yacht Pro Group offered exclusive luxury yacht tours, embracing Miami’s lifestyle with sunset sails and dockside glamour. Media coverage was spearheaded by VUGA Media Group and Gossip Stone TV, who amplified the event’s reach globally with professional coverage and interviews.
Essential behind-the-scenes support came from Mister Global Cuba and Unparalleled Productions, who were instrumental in organizing model coordination and show logistics. STUNT LIFESTYLE served as the host of the Artlanta Show, commanding the stage with charm and spontaneity. The event’s bar was helmed by Social Bird, offering stylish and exclusive cocktails tailored for the fashion elite, while Smart Water kept everyone hydrated and energized throughout the day.
Numerous additional partners helped bring the production together, including DYNAA BEAUTY, RUSA.fm, Argonaut Boats, Drink Spade, XSELLER8, Enke Systems, Bart4U, Miami Fashion Shows, Majorica, Leisure Hydration, Switch Style, Lazin Magazine, and Art Beast—each contributing in a unique and meaningful way.
The designer roster featured a wide-ranging mix of emerging and established names: TENACITI, Smart Swimsuits, Idol Jose, True Essence, Profile Your Style, Eyo Annang, Anuruq Jaidee, DM20, Dress Club Collection, La Magnétique, THE WAY IT FITS, Dope, Hardcore Fashion, Ant1, Akimota, Kenneth “K-Bobby” Edgar, Vieg Yuro, Minibē, Mariano Moreno, Val, Verdict Still Out, Perfect Population by KL Allen, The Room Concept by Juan Castillo, and Nikoza.
On the pop-up front, the event welcomed Barzaga, JEMMA RUSSO, IAMUSA, Carolina Cruz Jewelry & Bijoux, Midsmarket, and Only Authentics. Art also had its moment, thanks to MOA Fine Art Gallery, which presented the provocative “MONEY” collection by Victoria Unikel.
The list of invited talents included Martu E. Freeman-Parker, Dana Lekus (Lead Makeup Artist and Hairstylist), Alina Kuznevych (Hairstylist), Ilona Hradinaru (Makeup Artist), Druzhynina Iryna (Makeup Artist), Liliia Dzyhivska (Worldwide Makeup and Hair Artist), Kseniia Ryzhikova (Designer, Jury Member), Kateryna Frumina (Designer, Jury Member), Denis Minyailo (Designer), STUNT LIFESTYLE (Host for the Artlanta Show), ANOLIA (Singer), Artlanta (Artist), Anastasia Milovskaia (Designer, Jury Member) and Alexandra Alferova (PR & Marketing Leader, Global PR consulting), Arnel San Pedro (Production Partner team) and DJ Atonik — many of whom also served on the jury panel for designer selection. Photographer Stanislav captured backstage moments, candid energy, and the essence of FMFW through his lens.
This season of Florida Men’s Fashion Week reaffirmed that fashion is not just about what we wear — it’s about community, conversation, and collaboration. With strong sponsors, powerful performances, and a roster of passionate creatives, the event brought depth, innovation, and inspiration to the Miami fashion scene.
Published by Joseph T.
